Privacy policy
Welcome to Neetika Chopra ("we", "our", or "us"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.neetikachopra.com, make a purchase, subscribe to our newsletter, or interact with us in any other way.
Please read this policy carefully. If you do not agree with its terms, please discontinue use of our website.
Information We Collect
Information You Provide Directly
When you interact with our website, we may collect the following personal information:
- Full name
- Email address
- Phone number
- Shipping and billing address
- Payment information (processed securely via third-party payment gateways — we do not store your full card details)
- Order history and preferences
- Messages you send us via contact forms or email
- Appointment booking details for in-store visits
Information Collected Automatically
When you visit our website, certain information is collected automatically, including:
- IP address and approximate location
- Browser type and version
- Device type and operating system
- Pages visited and time spent on each page
- Referring URLs
- Cookie and tracking data (see Section 7 below)
Information from Third Parties
We may receive limited information about you from third-party services such as:
- Social media platforms (if you engage with our social media pages or use social login)
- Payment processors (transaction confirmation, fraud detection signals)
- Advertising partners (anonymised audience and campaign performance data)
How We Use Your Information
We use the information we collect for the following purposes:
- To process and fulfil your orders, including shipping and delivery
- To send order confirmations, invoices, and updates
- To communicate with you about your account or queries
- To send promotional emails, offers, and new collection announcements (only if you have opted in)
- To personalise your shopping experience and recommend products
- To improve our website, products, and customer service
- To prevent fraud and maintain security
- To comply with legal and regulatory obligations under applicable Indian law
- To run targeted advertising campaigns on platforms such as Meta (Facebook/Instagram) and Google
Legal Basis for Processing
We process your personal data in compliance with the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and the Digital Personal Data Protection Act, 2023 (DPDP Act), where applicable.
Our processing is based on one or more of the following grounds:
- Your consent (e.g., newsletter subscription, marketing communications)
- Performance of a contract (e.g., processing your order)
- Compliance with a legal obligation
- Our legitimate interests, where these do not override your rights
Sharing Your Information
We do not sell, rent, or trade your personal information. We may share your data with trusted third parties only as described below:
- Shipping and logistics partners — to deliver your orders
- Payment gateway providers (e.g., Razorpay, PayU, or similar) — to process payments securely
- Email service providers — to send transactional and marketing emails
- Advertising platforms (Meta, Google) — to run and optimise ad campaigns, using aggregated or hashed data where possible
- Analytics providers — to understand website performance and user behaviour
- Legal authorities — if required by law, court order, or regulatory requirement
All third-party service providers are required to handle your data securely and only for the purposes we specify.
Data Retention
We retain your personal data for as long as necessary to fulfil the purposes outlined in this policy, or as required by law. Specifically:
- Order records are retained for a minimum of 7 years for accounting and tax compliance purposes
- Marketing preferences and email lists are retained until you unsubscribe or request deletion
- Account data is retained for as long as your account remains active
You may request deletion of your personal data at any time (subject to legal retention requirements) by contacting us at support@neetikachopra.com.
Cookies and Tracking Technologies
Our website uses cookies and similar technologies to enhance your browsing experience. These include:
- Essential cookies — required for the website to function correctly (e.g., cart, session management)
- Analytics cookies — help us understand how visitors use our website (e.g., Google Analytics)
- Marketing cookies — used to serve relevant advertisements on third-party platforms
You can control cookie settings through your browser. Please note that disabling certain cookies may affect the functionality of our website. By continuing to use our website, you consent to our use of cookies as described above.
Your Rights
Under applicable Indian data protection law, you have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate or incomplete data
- Request erasure of your personal data (where legally permissible)
- Withdraw your consent at any time (without affecting processing carried out before withdrawal)
- Opt out of marketing communications at any time by clicking 'Unsubscribe' in any of our emails, or by contacting us directly
- Lodge a complaint with the relevant data protection authority
To exercise any of these rights, please contact us at support@neetikachopra.com. We will respond to your request within 30 days.
Data Security
We implement appropriate technical and organisational security measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These include SSL encryption on our website, access controls, and regular security reviews.
However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal data, we cannot guarantee its absolute security.
Third-Party Links
Our website may contain links to third-party websites, including social media platforms. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies independently.
Children's Privacy
Our website is not directed at children under the age of 18. We do not knowingly collect personal information from minors. If you believe we have inadvertently collected such information, please contact us immediately and we will take steps to delete it.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal and regulatory reasons. When we do, we will update the 'Effective Date' at the top of this document. We encourage you to review this policy periodically. Continued use of our website after any changes constitutes your acceptance of the updated policy.
Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or the way we handle your personal data, please reach out to us:
Neetika Chopra
Email: support@neetikachopra.com
Phone: +91-7009809608
We take privacy seriously and will do our best to address your concerns promptly and transparently.